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Business Management: A Contemporary Approach, by Cecile Nieuwenhuizen, Dirk Rossouw
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The world is in a constant state of flux, and this influences the operations of every business and organisation. Business Management: A Contemporary Approach deals with these changes by covering the functions of a business or an organisation and then addressing the contemporary issues that affect them.
These issues include globalisation, corporate entrepreneurship and citizenship, credit, diversity and HIV/AIDS. Every student of business and business manager needs to understand the importance of these issues and their influence on the operations of a business.
Business Management: A Contemporary Approach also highlights the interdependency between the various business functions. This interdependency is very important for a business or organisation to operate as a whole.
- Sales Rank: #9378434 in Books
- Published on: 2009-09-01
- Original language: English
- Number of items: 1
- Dimensions: 9.50" h x 6.50" w x 1.25" l, 1.80 pounds
- Binding: Paperback
- 520 pages
About the Author
Professor CECILE NIEUWENHUIZEN is a Professor in the Department of Business Management at the University of Johannesburg. She is an author and editor of a number of publications in Entrepreneurship and Management.
DIRK ROSSOUW is a Senior Lecturer in the Department of Business Management at Unisa and has written articles in a number of Management publications.
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